Guests toasting with wine at SIP

The Ultimate
Tasting Experience

The most engaging global drinks event โ€” coming to a city near you

OttawaApril 27, 2027
TorontoApril 29, 2027
Winemaker walking through a vineyard

The Event

What is SIP?

SIP is the ultimate tasting experience. We've built an event where trade professionals, retailers, restaurateurs, and passionate consumers all come together to discover what's next in the world of exceptional drinks.

Learn More
Pouring white wine into a glass

The Location

A venue worth the visit

Each SIP event is hosted at a striking, thoughtfully chosen venue โ€” the perfect scene for an evening of exploration and good company, with exceptional wines, spirits, and beverages from around the world all under one roof. Choose your event to see its venue, full directions, and everything you need to plan your visit.

Locations & Getting There

Featured Exhibitors

These aren't just vendors โ€” they're the rebels, innovators, and passionate craftspeople redefining what great wine and spirits can be. From family-owned vineyards carrying on centuries-old traditions to bold new distilleries pushing boundaries, our exhibitors represent the absolute best the world has to offer.

Meet the Exhibitors

Your Ticket Includes

Everything on the table

๐Ÿท

400+ Pours

Unlimited tastings across 400+ wines and spirits from around the world.

๐Ÿ˜‹

Food Included

Great drinks deserve great food.

๐ŸŽถ

Live Music

A live soundtrack setting the vibe all evening โ€” the perfect backdrop to every pour.

โญ๏ธ

Mini-Seminars

Access to mini-seminar experiences, space permitting.

๐Ÿ“ฑ

Digital App

Browse the full beverage catalogue and map out your tasting plan.

๐Ÿ‡

Meet the Makers

Chat directly with the winemakers and producers behind the bottles you're tasting.

๐Ÿ

Proudly Canadian

A strong lineup of Canadian producers showcasing the best of homegrown wine and spirits.

Still have questions?

We have answers

Head to our FAQ for everything you need to know before the big night.

Head to FAQs

Trade

Are You Trade?

SIP welcomes trade professionals from across the industry โ€” LCBO employees, wine directors, sommeliers, restaurant and hospitality professionals, agents, and wine students. If that's you, register to attend as trade and get access to trade-only tastings and seminars.

Trade Registration

Free with approval โ€” choose your event and apply.

Exhibit

Vendor Registration

Make wine, spirits, or beverages? Bring your brand to SIP and pour for a passionate, engaged crowd of trade and consumers alike.

Go to Vendor Portal

Already registered? Log in